Valentine’s Day isn’t just about love, it’s also about money. Indeed, few countries come close to matching the United States in terms of Valentine’s Day expenditure.
Total average spending amounts to a whopping $18.6 billion every year. Of this, $9.67 billion is shelled out on meals, $2.89 billion on candy and $2.35 billion on romantic getaways.
On an individual basis, people spend an average of $73.75 on their significant other while men spend far more than women. Average Valentine’s Day expenditure amounts to $175.61 for men and $88.78 for women. Surprisingly, romantic partners aren’t the only ones on the gift list – Americans spend $367 million on Valentine’s Day gifts for their pets every year.
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