Written by Econintersect
We publish a report each week presenting a list of the articles Google Analytics reports as being the most read. Last week’s report is here. We think that does not necessarily reflect how much “value” readers have obtained from what we publish. So we are offering a second listing which combines the number of readers for each article with the average amount of time spent reading by each.
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Before presenting this new ranking, let us explain our thinking. If one article has 500 page reads with an average time for each of one minute we suggest that another article with 100 page reads and an average time for each of 5 minutes might have an equivalent “value”: 500 page read minutes.
This measurement does not attempt to quantify the value readers received. The 500 reading an average of 1 minute each may perceive much more personal value for their individual minutes than do the 100 who each spent 5 minutes. What this measurement of ‘page read minutes’ directly measures is the effective reader engagement by each article. Rather than “value” we might better say “engagement” or “used”.
After some consideration we have elected to try the term “usefulness” and selected the term “useful” for the title of the list.
The Most Useful Articles Week Ending 23 May
The number following each article is the number of ‘page read hours’ for that article.
Major League Baseball Finances: What The Numbers Tell Us (55.2) Elliott Morss
Oil, Gas, And Fracking News Reads: 17May 2020 – Part 2 (51.4) rjs
“Negative” Interest Rates And The War On Cash (27.4) Richard A. Werner
Zoom Grows Exponentially (26.7) Willem Roper
Is This 1930 All Over Again? (18.2) Jim Welsh
Financial Crisis: When Are Conspiracy Theories Not Conspiracy Theories? (16.6) Derryl Hermanutz
18 May 2020 Coronavirus Charts and News – Two Coronavirus Vaccines Are Showing Promise (13.5) Steven Hansen
21 May 2020 Coronavirus Charts and News – 40,000 Healthcare Workers Begin COVID-19 Chloroquine and Hydroxychloroquine Trial (11.6) Steven Hansen
LIVE: Current Weather And Forecasts Up To 7 Days – Monday, May 18, 2020 (11.4) Sig Silber
17 May 2020 Coronavirus Charts and News – More Sailors Reinfected With Coronavirus A Second Time (10.0) Steven Hansen
19 May 2020 Coronavirus Charts and News – The U.S. Begins To Ramp Up Domestic Pharmaceutical Production. Will It Take Two Years For A Full Economic Recovery? (9.503) Steven Hansen
Did the Romans Create both Christianity and Islam? (9.497) Frank Li
20 May 2020 Coronavirus Charts and News – Global Daily Cases Increase The Most Ever. (9.0) Steven Hansen
Coronavirus Economic News 17May 2020 (8.6) rjs
From Knowledge Based Economy to Wisdom Society (8.5) Wim Grommen
22 May 2020 Coronavirus Charts and News – China May Have A New Coronavirus Vaccine (8.3) Steven Hansen
Covid-19: Three Educational Videos (8.03) Frank Li
Documentary Of The Week: Epidemics From The Black Death To Now (8.02) John Lounsbury
The French Revolution vs. the American Revolution (7.9) Frank Li
Tie – Oil, Gas, And Fracking News Reads: 17May 2020 – Part 1 (7.0) rjs
Tie – Documentary Of The Week: Poverty In The USA (7.0) John Lounsbury
Tie – Coronavirus Disease News 17May 2020 (7.0) rjs
The above list penalizes articles which are quickly read and include videos that are watched on YouTube. The introduction and link to YouTube may take 30 seconds or less and then our reader may stay 5, 10, 20 minutes or longer with the video – this measurement gives no credit for that video time.
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