Written by Econintersect
We publish a report each week presenting a list of the articles Google Analytics reports as being the most read. Last week’s report is here. We think that does not necessarily reflect how much “value” readers have obtained from what we publish. So we are offering a second listing which combines the number of readers for each article with the average amount of time spent reading by each.
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Before presenting this new ranking, let us explain our thinking. If one article has 500 page reads with an average time for each of one minute we suggest that another article with 100 page reads and an average time for each of 5 minutes might have an equivalent “value”: 500 page read minutes.
This measurement does not attempt to quantify the value readers received. The 500 reading an average of 1 minute each may perceive much more personal value for their individual minutes than do the 100 who each spent 5 minutes. What this measurement of ‘page read minutes’ directly measures is the effective reader engagement by each article. Rather than “value” we might better say “engagement” or “used”.
After some consideration we have elected to try the term “usefulness” and selected the term “useful” for the title of the list.
The Most Useful Articles Week Ending 28 March
The number following each article is the number of ‘page read hours’ for that article.
16 April 2020 Coronavirus Charts and News – Almost Half The World Coronavirus Deaths Today Were From the U.S. (29.6) Steven Hansen
The Use And Abuse Of MMT (25.2) Michael Hudson, Dirk Bezemer, Steve Keen and T.Sabri Oncu
LIVE: Current Weather And Forecasts Up To 7 Days – Wednesday April 15, 2020 (22.8) Sig Silber
Retail Sales Hit By The Coronvirus in March 2020 (14.8) Steven Hansen
Covid-19: Politics and Reasoning (14.2) Frank Li
Re-Opening America: A Long Road Ahead (13.4) Constantin Gurdgiev
Major League Baseball Finances: What The Numbers Tell Us (11.3) Elliott Morss
COVID-19’s Devastating Impact On African Americans (10.3) Statista
The Week Ahead: Poor Answers (9.4) Jeff Miller
LIVE: Current Weather And Forecasts Up To 7 Days – Sunday April 12, 2020 (9.1) Sig Silber
Eurozone Sectoral Balances (8.33) Dirk Ehnts
Ancient Greece vs. Ancient China (8.32) Frank Li
April 17, 2020 Weather Impacts On Economic Activity – New Seasonal Drought Forecast (7.9) Sig Silber
Two Big Reasons Why COVID-19 Is Being Called The Wuhan Virus (7.6) Shah Gilani
All-Labor Reward Program (7.3) Carmine Gorga
China vs. America: Communism vs. Democracy (6.6) Frank Li
China vs. America: Communism vs. Democracy (6.3) John Furlan
Ancient Rome vs. Ancient China (6.2) Frank Li
LIVE: Current Weather And Forecasts Up To 7 Days – Monday April 13, 2020 (6.1) Sig Silber
Tie – Did the Romans Create both Christianity and Islam? (5.3) Frank Li
Tie – Vision for America: Alexander Hamilton vs. Thomas Jefferson (5.3) Frank Li
Tie – April 10, 2020 Weather Impacts On Economic Activity – Looking At Crop Inventory This Week (5.3) Sig Silber
The above list penalizes articles which are quickly read and include videos that are watched on YouTube. The introduction and link to YouTube may take 30 seconds or less and then our reader may stay 5, 10, 20 minutes or longer with the video – this measurement gives no credit for that video time.
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