by Felix Richter, Statista.com
Despite Android’s dominant position in the global smartphone market, businesses around the world still consider iOS the most important platform to be present on.
Mobile development platform Appcelerator has surveyed 804 companies from around the world regarding their reaction to the rise of mobile devices in private and professional use. Nowadays, businesses can no longer afford to ignore mobile audiences and the survey shows that most companies are very aware of that. Not only do most companies offer apps for their customers, i.e. consumers or other companies, but many also plan to develop apps that help their own employees to be productive on the go.
The survey also reveals which platforms are considered the most important by businesses. Despite Android’s surge in market share, Apple’s iOS remains the most important mobile platform according to the company representatives surveyed. 80 percent of the respondents state that building apps for both iPhone and iPad apps is very interesting to them, while only 71 percent consider Android smartphones a very interesting platform. Other platforms, such as Windows Phone or BlackBerry, are struggling for relevance and cannot compete with iOS or Android in terms of enterprise interest.
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