econintersect.com
       
  

FREE NEWSLETTER: Econintersect sends a nightly newsletter highlighting news events of the day, and providing a summary of new articles posted on the website. Econintersect will not sell or pass your email address to others per our privacy policy. You can cancel this subscription at any time by selecting the unsubscribing link in the footer of each email.



posted on 15 February 2017

Facebook's Growth Is Fueled By Mobile Ads

from Statista.com

-- this post authored by Felix Richter

Facebook's strong mobile advertising business helped the social network to beat expectations on both the top and the bottom line in the fourth quarter of 2016.

Revenue climbed 51 percent to $8.81 billion as the company’s profit nearly tripled to $2.06 billion.

When Facebook (NASDAQ:FB) started selling mobile advertising space in 2012, not even the keenest optimists could have predicted how successful this decision would turn out to be. Mobile advertising has accounted for more than 90 percent of Facebook’s revenue growth ever since. It now accounts for 84 percent of Facebook's advertising revenue and 82 percent of total revenue.

Considering the fact that Facebook has 1.15 billion mobile users on an average day, it is no surprise that its mobile advertising efforts are successful. The pace at which mobile ads have become the single driver of the company's growth is noteworthy though.

This chart shows Facebook's revenue growth since the first quarter of 2012.

Infographic: Facebook's Growth Is Fueled by Mobile Ads | Statista

You will find more statistics at Statista.

>>>>> Scroll down to view and make comments <<<<<<

Click here for Historical Investing Post Listing










Make a Comment

Econintersect wants your comments, data and opinion on the articles posted. You can also comment using Facebook directly using he comment block below.




Econintersect Investing








search_box
Print this page or create a PDF file of this page
Print Friendly and PDF


The growing use of ad blocking software is creating a shortfall in covering our fixed expenses. Please consider a donation to Econintersect to allow continuing output of quality and balanced financial and economic news and analysis.







Keep up with economic news using our dynamic economic newspapers with the largest international coverage on the internet
Asia / Pacific
Europe
Middle East / Africa
Americas
USA Government





























 navigate econintersect.com

Blogs

Analysis Blog
News Blog
Investing Blog
Opinion Blog
Precious Metals Blog
Markets Blog
Video of the Day
Weather

Newspapers

Asia / Pacific
Europe
Middle East / Africa
Americas
USA Government
     

RSS Feeds / Social Media

Combined Econintersect Feed
Google+
Facebook
Twitter
Digg

Free Newsletter

Marketplace - Books & More

Economic Forecast

Content Contribution

Contact

About

  Top Economics Site

Investing.com Contributor TalkMarkets Contributor Finance Blogs Free PageRank Checker Active Search Results Google+

This Web Page by Steven Hansen ---- Copyright 2010 - 2017 Econintersect LLC - all rights reserved