Infographic of the Day: The Killing of the Yellow Pages

October 28th, 2012
in econ_news, syndication

Follow up:

In the past, paper directories were a very popular marketing platform for businesses in all industries. Marketing professionals employed by companies would advertise their products and services to individuals in a geographical area in hopes of growing their book-of-business and improve brand recognition. While this form of advertising is still used today, businesses are choosing more technologically advanced platforms to spread their marketing messages to a wider audience in a shorter amount of time. In no time, search engine optimization and online marketing has killed the old-fashioned paper directories. If you are still focused on creating paper directory content, find out why this form of marketing is now considered a marketers not-so missed pastime.






Make a Comment

Econintersect wants your comments, data and opinion on the articles posted.  As the internet is a "war zone" of trolls, hackers and spammers - Econintersect must balance its defences against ease of commenting.  We have joined with Livefyre to manage our comment streams.

To comment, just click the "Sign In" button at the top-left corner of the comment box below. You can create a commenting account using your favorite social network such as Twitter, Facebook, Google+, LinkedIn or Open ID - or open a Livefyre account using your email address.



Analysis Blog
News Blog
Investing Blog
Opinion Blog
Precious Metals Blog
Markets Blog
Video of the Day


Asia / Pacific
Middle East / Africa
USA Government

RSS Feeds / Social Media

Combined Econintersect Feed

Free Newsletter

Marketplace - Books & More

Economic Forecast

Content Contribution



  Top Economics Site Contributor TalkMarkets Contributor Finance Blogs Free PageRank Checker Active Search Results Google+

This Web Page by Steven Hansen ---- Copyright 2010 - 2017 Econintersect LLC - all rights reserved